2.8.05

Women Control the DVR: "JeiFuRi writes 'While men normally hog the remote, a new study commissioned by Lifetime suggests that women are more likely to be in charge of their DVRs . Results from a survey of 1000 married woman say that 48 percent made the decision to purchase a DVR on their own and 55 percent claimed they understood the system more than their husband. Three-quarters of the women surveyed said that the reason they fell in love with DVR is that they are extremely intuitive and much easier than a VCR.' The study also found some interesting things about DVR users' ad-watching habits."



(Via Slashdot.)



0 Comments:

Post a Comment

<< Home